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Win Over Clients with Lifelike Visualization of Your BIM Design Projects

Prathamesh Gawde Profile Image

Prathamesh Gawde, Product Expert

Building Design with Bentley


As a practicing architect, it’s critical to create visuals that sell. Even if your design is the best of the best, no developers will buy it unless you make a concerted effort to clearly communicate your design intent.

Naturally, to sell your visualizations, they must be compelling and appealing. Better visualization also results in fewer change requests and more transparent communication.

Most firms use sophisticated 3D modeling software and authoring tools. But surprisingly, many still communicate their conceptual designs to clients in the form of 2D static renderings.

How can your client or prospect gain a holistic understanding from static drawings on a piece of paper or lifeless renderings on a flat computer screen?

There is a better way.

3D BIM Animation and Visualization Techniques

Avoid Confusion with High-impact Visuals and Lifelike Animations

You’ve put a lot of work into your designs. Why leave it to chance? There’s no need to risk the possible confusion that can arise when your clients can only imagine what your paper plans will look like in real life.

Seeing is believing!

Eliminate any misunderstanding with realistic visualizations that are true to life, attention-grabbing, and, quite frankly, stunning. With the ability to visualize the final product, you will:

  • Improve conversations on design intent and which revisions the client desires
  • Speed up the approval process across stakeholders
  • Boost buy-in from real estate developers
  • Stand out from the competition
  • Enhance your customer service reputation

Go the extra mile to help your client understand their investment – this could be your game-changer.

Create Realistic Visualizations like a Computer Graphics Specialist

Creating realistic and easily comprehensible visualizations has previously been out of reach for most architecture and design firms. Many architects have considered visualization as an optional, time-consuming activity that required hiring a dedicated visualization expert and incurring additional software costs.

But Bentley Systems now offers an affordable, easy-to-use solution. OpenBuildings Designer building information modeling (BIM) software makes visualizations possible using LumenRT real-time visualization software.

Bring your design to life

OpenBuildings Designer is simple to use and requires no extra fees, staff, or time! With a few simple mouse clicks, you can animate your model with lifelike elements in motion, such as:

  • Moving individuals
  • Wind-swept plants
  • Breeze-animated and seasonal vegetation
  • Rolling clouds
  • Rippling water
  • Lighting changes

The Benefits of Lifelike Visualization in BIM Design

Realistic images and animations offer much more value than cold, static pictures. Your client will not only better comprehend your building infrastructure design but also how the design interacts with its surroundings.

Visualizing a Building Information Model

See how modifications to a room’s dimensions can change the flow of light. Try out different residential roofing types and ensure they fit with the context of your project’s actual environment. Experience a landscape design on a bright sunny morning, or a commercial building on a foggy winter evening. The choice is yours!

Using 3D BIM Animation in Architecture

The ability to envision and better comprehend the end result of a project before committing is simply invaluable.

Bringing BIM Designs to Life with 3D Visualization

Discover the Best Visualization Approach to Bring Your BIM Designs to Life

Want to learn more about OpenBuildings Designer and LumenRT? Watch this short video to see how these applications can work together to help you bring your design models to life by easily creating attention-grabbing, real-time visualizations.

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